But some aren’t buying the pivot from male fantasy to female empowerment.
Tennis champion Naomi Osaka is Victoria Secret’s newest VS Collective member.
The lingerie retailer shared the news on Instagram November 17, writing that the 24-year-old athlete “will join an ever-growing group of trailblazing partners who share a common passion to drive positive change.”
In June 2021, Victoria Secret launched its VS Collective, an initiative made up of figureheads to “influence and shape the future” of the brand.
Osaka joins the ranks of other high-profile celebs, including Hailey Bieber, Priyanka Chopra, Eileen Gu, Megan Rapinoe, Paloma Elsesser and Valentina Sampaio.
In an interview with WWD, Osaka said she was inspired to get involved after learning about the vision for the VS Collective.
“I remember going into [Victoria’s Secret] stores when